Bugatti Veyron designer who got the thumbs-down from Volkswagen is the new boss of MG styling

David Linklater
  • Sign in required

    Please sign in to your account to add a vehicle to favourite

  • Share this article

Kaban will head not just MG, but the whole SAIC portfolio.

Kaban will head not just MG, but the whole SAIC portfolio.

Jozef Kabaň has joined MG/SAIC as vice president of its Global Design Centre. The Slovak designer started his career at Volkswagen and has worked at Audi (2003-08), Skoda (2008-17) and BMW/Rolls-Royce (2017-20).  And then again at VW (2020-24).

VW ID.Life
Kaban (second from right) at the VW ID.Life concept launch in 2021.

Notable exterior design work includes the Bugatti Veyron, Skoda Octavia/Superb/Kodiaq and VW's Lupo (plus the related Seat Arosa).

However, Kaban's time at VW has not gone smoothly in recent years. In January 2023 he was removed from his position as the brand's passenger-car design boss, reportedly because VW CEO Thomas Schaefer didn't think Kaban's forward-looking concepts such as the ID.Life were right for the brand - despite Kaban also penning the highly acclaimed ID.Buzz.

Kaban was moved sideways into a newly created VW role as creative art director at the company's Future Center Europe in Potsdam, Germany. He was replaced as design boss by ex-Bentley stylist Andreas Mindt.

His new role puts him in charge of not just the MG brand's global design identity, but the entire portfolio of parent-company SAIC brands, including Maxus (aka LDV, which is distributed by a separate company in New Zealand).

Kaban will be based at the SAIC Motor R&D Innovation Headquarters (SRIH). Currently, SAIC Design oversees the Shanghai Anting Global Design Centre in London and the Tokyo Forward-looking Design Centre, with an international design team of over 300 people. 

Keep up to date with DRIVEN Car Guide

Sign up for the latest news, reviews, our favourite cars and more.

By signing up for this newsletter, you agree to NZME's Terms of Use and Privacy Policy.