Lamborghini's next model almost took a surprising turn

Jet Sanchez
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What if Lamborghini had taken a different route with its upcoming model?

What if Lamborghini had taken a different route with its upcoming model?

Lamborghini's typically lean lineup is set to expand with a fourth model, but its initial direction may surprise fans.

Following the Urus SUV’s success, Lamborghini’s upcoming addition is an electric grand tourer (GT) inspired by the Lanzador concept.

Yet, according to CEO Stephan Winkelmann, the automaker initially explored the possibility of creating a luxury sedan, reviving design cues from the Estoque concept revealed in 2008.

Lamborghini Estoque Concept
Lamborghini's Estoque concept sedan from 2008.

"We looked at the idea to make a GT car, which is what we chose at the end of the day," Winkelmann shared in an interview with CAR Magazine.

The brand's exploration included considerations for another SUV and a sedan; however, the Estoque's long-wheelbase design, which could have delivered spacious luxury, did not align with Lamborghini’s aesthetics.

"A long wheelbase does not always look that good," Winkelmann explained, emphasising the importance of style consistency within Lamborghini’s brand DNA.

Lamborghini Estoque concept

The Estoque concept sedan debuted at the 2008 Paris Motor Show as Lamborghini's first front-engine model since the rugged LM002.

While its design hinted at a new direction, the concept remained just that.

Lamborghini Estoque concept

Lamborghini teased a versatile powertrain for the Estoque, including the potential for a Gallardo-derived V-10, a hybrid system or even a diesel V-8, but no production model followed.

Lamborghini has now refocused its fourth model ambitions on the Lanzador, a two-door electric GT boasting a planned output of over 1000kW.

Expected to arrive around 2028, the Lanzador represents Lamborghini's first fully electric production car, marking a momentous juncture in the Italian brand's history.

Lamborghini Lanzador
Lamborghini's Lanzador is set to enter production in 2028.

This move highlights Lamborghini's careful entry into the electric segment, balancing modern technology with the brand’s legendary style.

While Lamborghini is venturing into electric territory, its commitment to iconic styling and performance remains. The Lanzador, once on the road, will embody a blend of bold innovation and Lamborghini’s heritage that enthusiasts anticipate.