- The Dacia Hipster Concept is a tiny, fully electric city car designed to offer affordable mobility.
- It provides four adult seats, a variable 70- to 500L boot and weighs 20% less than the Dacia Spring.
- Dacia aims for the Hipster Concept to halve the lifetime carbon footprint of current EVs.
Dacia has never been one for automotive excess, and its new Hipster Concept is about as far from a luxury EV as you can get.
Revealed this week, the squat, three-metre-long city car is pitched as “the popular electric car of tomorrow,” designed from the ground up to make zero-emissions driving genuinely affordable.
Head of Advanced Design Romain Gauvin calls it “the most Dacia-esque project I’ve ever worked on,” likening its social impact to that of the Logan two decades ago.
And he might be right: the Hipster aims to halve the carbon footprint of current EVs while offering four proper seats, a flexible 70- to 500L boot, and room for daily life without the bloat.
Small car, big intent
At just 3m long, 1.53m high and 1.55m wide, the Hipster Concept weighs 20% less than Dacia’s own Spring.
That weight-savings comes from an “eco-smart” design that reduces materials, energy, and cost. Dacia says most drivers only travel about 40km per day, so the Hipster’s modest range, needing roughly two charges per week, hits the sweet spot for real-world use.
Chunky chic: the anti-SUV stance
The exterior is pure function: no overhangs, a horizontal nose with slim headlights and rear doors opened by simple straps instead of handles.
The cabin follows suit, with bench-style front seats, sliding windows, and a cubic layout that feels larger than its footprint.
The dashboard gets two airbags, while Dacia’s YouClip system lets owners customise with clip-on cupholders, lamps, or even a Bluetooth speaker.
Inside, the brand’s BYOD philosophy takes centre stage: your smartphone slots into the dash, becoming the infotainment screen, navigation hub, and even the key.
Ultra-essential, a la Dacia
In a market addicted to “more,” Dacia’s pint-sized concept preaches subtraction. With recycled Starkle panels, a simple paint scheme and unpretentious hardware, the Hipster feels more manifesto than prototype and a reminder that clever doesn’t have to mean complex.
Whether it hits production or not, Dacia’s latest thought experiment throws down a challenge to the EV establishment: maybe the future isn’t bigger batteries and price tags, but smaller, smarter cars built for real lives.
